Sunday Stories 007

What happens when you partner with the largest media brand in your space?

Caleb Ulffers is the Co-founder and CEO of Haven Athletic, which makes ‘organized bags for high-performance athletes.’ They recently inked and launched a partnership with CrossFit to be the official gym bag of the CrossFit Games.

That’s a HUGE deal. We got the chance to speak with Caleb to discuss the ins and outs of this deal. Enjoy :)

Table of Contents:

• The Haven Athletic Story

• Going Hard on Growth

• The Deal of a Lifetime

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