Here are the best things I read, watched, or listened to last week.

Witnessing history in L.A.!! 🏀🏀 Nah, this vid!! 😲

Buying Businesses - a breakdown. Magic & Shaq being boring ✨

Leaked Mr. Beast document. Unfiltered analysis of some epic sh*t 🔥

The Advantages of Supplier Diversity at Tenzo

At Tenzo, we believe that supplier diversity isn’t just a business strategy—it’s a commitment to building a resilient, innovative, and sustainable company. Supplier diversity means working with a wide range of suppliers from different backgrounds, industries, and regions. This approach allows us to:

⚡tap into fresh ideas
⚡foster innovation
⚡strengthen our ability to meet customer needs.

In today’s competitive marketplace, diversity is not just an advantage; it’s essential for long-term success.

One of the biggest benefits of supplier diversity is its role in strengthening 💪🏽 our supply chain. By partnering with a variety of suppliers, we reduce our dependency on any single source, which helps mitigate risks ⚔️ like supply disruptions or economic shifts. For example, during the challenges of the global supply chain, our diverse supplier network allowed us to maintain stable product availability and avoid delays.

“This resilience ensures that we can consistently deliver the high-quality matcha our customers expect, even in times of uncertainty.”

In addition to enhancing resilience, supplier diversity also brings significant financial benefits. 💸 Working with a broad network of suppliers gives us the leverage to negotiate better cost of goods sold (COGS) and more favorable payment terms. This directly impacts our bottom line, helping us reduce operational costs. Additionally, supplier diversity lowers our working capital requirements by allowing us to better manage inventory levels and cash flow. 📈 By having more flexibility with suppliers, we can secure extended payment terms or favorable purchasing agreements, which in turn allows us to reinvest cash into growing other areas of the business.

At Tenzo, supplier diversity isn’t just about sourcing—it’s about building a future where innovation, financial sustainability, and resilience drive our success. 🤺 We’re committed to partnering with a broad range of suppliers to ensure that Tenzo continues to grow sustainably and lead the matcha industry.

AfterSell - The Post Purchase Secret for Boosting AOV!

I recently set up AfterSell for post-purchase upsells on our Shopify store, and within 5 minutes, we were already seeing results! If you’re looking for a simple, effective way to drive more revenue after checkout, AfterSell makes it incredibly easy.

Why I love AfterSell:

• Quick Setup: Literally up and running in less than 5 minutes. No coding needed!

• 1-Click Upsells: AfterSell seamlessly offers products right after purchase—no need for customers to re-enter payment details.

• Maximizing AOV: Brands using AfterSell see an average 10% increase in conversion rates and significant growth in average order value (AOV).

• Customizable Designs: No-code page editor and powerful targeting rules allow you to offer highly personalized upsells, making the buying journey frictionless.

• Trusted by 30,000+ brands: From HexClad to Jones Road and The Ridge, AfterSell is driving massive results.

We’re already seeing uplift in our post-purchase conversions, and the ROI is undeniable. Whether it’s A/B testing upsell offers or showing premium offers on the confirmation page, AfterSell makes it easy to scale. Plus, it's fully integrated with all the most popular tools. 

Learn more and get started with AfterSell today! 💰

Keep being resilient you beautiful, innovators! Take a peek at your Supply Chain today and see if you can strengthen it with more diversity. Let me know how it goes. Thanks for being here. 🪶

Peace out 👋

Steve

Founder Tenzo & Commerce Chronicles

PS: If you made it this far, feel free to share it with friends!

PSS: If you want to sponsor Commerce Chronicles - we’re offering extremely good starting rates. Hit me up!